Monthly Archives: February 2012

How to create great inspirational video products

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How to create great inspirational video products

The revolution in Internet video has been triggered by video sharing sites like YouTube, where amateur content producers have the same power to broadcast their products as major media corporations. Individual content producers and Internet marketers are connected to potential customers as never before. “Welcome to a network where anyone can be famous,” says the voice over in the Cisco promotional campaign. “Welcome to the Human Network.”

All right, so now you’re convinced that you need to create video products for sale on the Internet, but you don’t have any ideas. Where do you get ideas for concepts that can be turned into video products that customers will want to pay money for?

The best ideas come from your own experience. If you know how to do something that can add value to someone’s life, you have a concept for a video product that can generate a revenue stream on the Internet for many years. If you have ever solved a problem that vexes other people, you have the material for an inspirational or motivational video that can generate revenue over and over again through your web site.

If you are confronted with a problem today, you have an opportunity to create a video product that can earn revenue on the Internet for years. Think about a problem you had with a product or service. Can it be improved? Can you think of a way to help people do something better, faster, or cheaper? Any of these questions can be the starting point for developing a concept for a successful how-to video.

To see what I’m talking about, check out Sanders Says (www.sanderssays.typepad.com). Tim Sanders is a marketing and product development expert who hosts this advice blog that concentrates on business and relationship management. Tim has developed video projects for clients at Yahoo (and at broadcast.com, before it was acquired by Yahoo).

Visit Tim’s site and listen as he tells the story of Paul Galvin. Paul was a hard-working man from a small town who wasn’t afraid to make mistakes. In fact, Paul learned early in life that wisdom is born from mistakes-his first three business efforts ended in failure. You have never heard of the first three businesses that Paul Galvin founded, but everyone has heard of the fourth one: Paul called his new venture “Motorola.” The rest is history; the company founded by the man who refused to give up gave birth to everything from wireless phones to one of the earliest computer chips.

Tim Sanders is a wonderful storyteller, and he uses this story to illustrate how great leaders inspired others. (You can also find this video on YouTube: just type “Paul Galvin story” in the search window on the YouTube home page.)

As the story of Paul Galvin illustrates, all great leaders inspire. Think of stories you can tell to inspire people. Use these concepts to create video products and start to reach a bigger customer base for your Internet business today.

Why you need to focus on video product creation

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This is something I came across that explains the attitude you need to have when creating videos.
This image was selected as a picture of the we...

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Why you need to focus on video product creation

It’s easier than ever to create a video product for sale on the Internet. All right, I know you can’t compete with the big media corporations if your dream is to produce the next Lord of the Rings Trilogy. (In that case, your goal should be to get a job at a production studio and work your way up.)

But creation and distribution of online video products has become so easy-and so economical-that anyone with an Internet connection can become a broadcaster of video content for the Worldwide Web. (The faster your server connection, the better-a broadband connection is ideal for uploading video content to the Internet.)

As an Internet marketer, you need to be aware of what you can achieve by creating video products for sale on the Internet:
* The sale of video products lets you launch an online business with a minimum cash investment.
* If a video product is unsuccessful, it’s easy to pull it off the market without running up losses-you don’t have to invest in inventory to launch an Internet video business.

Find a vision for your video product. The keys to creating a successful video product are the same as the keys to success in any business venture: establish priorities and stay focused on your goal. Your vision must be to create a video product that adds something of value to your customers’ lives. Inspirational videos and how-to videos accomplish this goal-one of these areas is a good place to start. Keep these simple tips in mind as you start to develop a video product for sale on the Internet:

Focus on your strengths. Find one thing that you do well and build your video around it. Don’t spend a lot of time trying to fix your weaknesses-we all have them. Successful people spend most of their time doing what they do best-they concentrate on their strengths.

Stay in touch with your customers. Businesses fail when they stop listening to what their customers are saying. Always approach your video business as a system that needs to be constantly improved to maintain your advantage over the competition. Stay focused on your customers. Concentrate on creating a video product that adds something of value to their lives.

Test the market. You don’t have to quit your day job to start creating video products to sell on the Internet. Most people think that great companies are established by entrepreneurs who risked everything to test a business idea. The truth is that many successful Internet entrepreneurs launch and test their business systems without quitting their jobs. You can create a video product without leaving your job, test the market on your web site or blog, and tweak the business system until the profits tell you when to plunge into the new business full time. Your chances of success can be greatly increased by making a gradual entry into an Internet video business.

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How the Worldwide Web empowers producers of video content

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English: Mark Schulze, Videographer and Direct...

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This is an artice I have found that  shows how the Worldwide Web empowers producers of video content. You may like this.

The cost of creating video products has come down enormously in the last few years. Internet technologies like video podcasting let you sell downloadable content without the need to produce your own cassettes, CDs, or DVDs, and without the need to maintain an expensive inventory. The Internet has made it possible for anyone with a computer, a few simple tools, and a broadband connection to be a creator and broadcaster of video products.

The best thing about the creation of video products in today’s market is that you don’t need a huge capital investment to get started. You can produce high-quality video products with a consumer-level camcorder. And if the only recording device you own is your new Bluetooth video phone, you can get started with that.

There’s a growing online market for video products
There will always be a healthy online market for instructional and inspirational video products. It’s a mistake to think that individuals cannot compete with big media corporations in the areas of production, distribution, and marketing of video products-the audience for Internet video is growing so fast that there simply isn’t enough material online to satisfy the tremendous demand. The explosion of video sharing sites like YouTube is evidence of how fast the market is growing. In fact, amateur producers of video content already share space on YouTube with professional content from media giants like CBS and BBC.

Many of these large corporations hesitate to put their expensive resources to work on small projects that require highly specialized knowledge. That’s where you come in-if you can identify an area where you are the right person to provide informational content to a niche market, you will find customers for your video product on the Internet.

Add something of value to your customers’ lives
What you need to understand is this: Your profit depends on producing valuable information-not on the overall viewing experience, as is the case with feature-length films and commercial television productions. Your customers won’t care about your packaging if you deliver high-quality content. In fact, delivering video content on the Internet even lets you do away with the packaging completely. This allows you to focus all your energy on creating and marketing the best product possible. Your customers will appreciate the added value in your video products that your increased focus brings.

If your goal is to produce the best video ever made on the subject of cabinet-making or gardening, for instance, you can compete with any studio in the world. People will do almost anything to find meaning and rise above the limits of their ordinary lives. Connect with your viewers on a human level, give them insights for getting more out of a career or a hobby, and they will come back to your Internet site often.

If you choose your topic well and approach it with passion and focus, you can achieve a level of sales that lets you turn video production into the core of your Internet marketing efforts.

I think the idea of focus and a clear passion for what you do will always energize a person and help them succeed.

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Focus the key to creating great video products

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Focus – the key to creating great video products

Lack of focus is the main cause of failure in business. This is true no matter what business you’re in. Focus acts like electricity-you can’t see it directly, but you can see how it affects companies and people when it’s running through them. To be a successful video producer and Internet marketer, you must make yourself an expert in one field or niche-the best way to do that is by sharpening your focus. Before you start to create your next video product, consider these simple tips to put the power of focus to work in your business:

* Focus increases your self-discipline. Focused people are able to distinguish between the jobs that bring them closer to their desired goals and the daily demands that only waste their time. They don’t get overwhelmed by all the urgent but unimportant jobs that demand their attention.

* Focused people know where they want to go. When you have a focus, you have a vision of what you want to achieve. Above all, focused people concentrate on reaching their goals. Focus helps you measure your results and readjust your game plan when necessary.

How to increase your focus
Post reminders for yourself. Hang your favorite motivational signs where you’ll see them when an idea for a video product seems to be going nowhere. Written reminders can help you recover your focus.

Set daily priorities. Be sure you have an action plan for every day. As you become more skilled at video production and as you learn from your mistakes, this will become second nature to you. But you will always need to do this. Always go back to your list of priorities before you jump into a new task.

Complete the video project you’re working on before you start a new one. We all want to create as many revenue streams as possible-this is a basic part of what we do as Internet marketers. But you’ll only make money by getting video products online one at a time. People who lack focus find themselves getting excited about a new idea before they have finished a project. If you have fallen into the habit of leaving projects undone, you suffer from a lack of focus.

Keep an idea book with you. When you’re working on an idea for one video product, it’s not uncommon to get a stream of ideas that could be a starting point for other great video products. Don’t let your next “great idea” cause you to lose your focus. Jot it down and keep working on the first project-stay focused on one project until it’s completed. Don’t start work on another idea until the last project is up and running on the Internet.

Stay focused on your vision. Write the vision for your video product where you can see it every day. Remembering your vision will keep you from drifting. If you get stuck, narrow your options and choose a single point to talk about. If you find yourself throwing out all types of different solutions and ideas at your viewers, you’ll only create chaos.

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Four key elements in the creation of a great video product

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English: Camera operator, for TV] Français : C...

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Four key elements in the creation of a great video product

The type of video you decide to create will largely determine the other elements that you use. Keep these four key elements in mind during the planning and production of your video products:

* Target Audience: This is the most important decision you need to make. Who are you trying to reach? You have to think about demographics: age, socioeconomic level, gender, nationality, educational level. It’s no good to jump into the planning process with vague statements like, “I want to create a video product for sale on the Internet that will appeal to everybody, everywhere.” First define your niche market, narrow your target audience, and create your video with a specific type of person in mind. When you set out to create the kind of video product that one specific person will want to buy, you increase the likelihood that a lot of people will want to buy it. Always wrap your language in images that your target audience can relate to.

* Participants: If you decide to shoot a how-to video on an area in which you have expert knowledge, you are the natural choice as host. If you decide to create a do-it-yourself video in an area where you don’t have expert knowledge, you will need to take great care when choosing a host. Once you’ve decided on a subject and a host, you will need to work together on the script. And always remember that video is not just a format-it’s a language. Never say it if you can show it. The viewers will understand much better when they see it being done, so don’t just explain things while the camera focuses on you. The rule of thumb is: Whenever you can present a visual image of something, show it instead of talking about it. Instead of explaining how to do something as you talk into the camera, always show a demonstrator (whether it’s you or another person) carrying out the action as you describe what’s happening. You’ll quickly become an expert in the use of “voice overs”-speaking off camera as the audience sees action taking place. Do-it-yourself, educational, and promotional videos should be full of voice overs.

* Length: The type of video you decide to make will determine the best length. A great promotional video can be done in as little as 3 to 4 minutes, and should rarely be longer than 7 to 8 minutes. A do-it-yourself or educational video will be from 10 to 30 minutes.

* Props: If you’re doing a how-to video, the subject matter will determine what props you’re going to need. Even if you plan to be your own host or demonstrator, make a list of all the props you’ll need. Lay out the shoot before you do it and walk through it several times with your camera operator. This will keep the shoot from turning into chaos-even experienced studio professionals work with a prop list every time they shoot.

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Online Dating

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Hаvе уоu еver bееn оn а romantic date? Or beеn drag on а blind date? Dating іѕ а type of courtship thаt includes аny social activity dоnе bу two human beings, whоѕе aiming of assessing еаch оther’s compatibility аs partners іn а romantic relationship or аѕ a spouse.

Nowadays, there аrе dіfferеnt kinds оf dating; depending оn whаt аrе you seeking. Thеѕe arе blind date, video dating, speed dating, online dating, virtual dating аnd online dating assistants.

One оf thе traditional ways оf dating іѕ blind date. Uѕuallу somе of уour friends, family members аnd со-workers search fоr а perfect date fоr you аnd you dіdn’t mееt your date previously. Sоme оf it conducted іn our society ended up аѕ а couple.

Durіng thе ’80’s аnd 90’s, video dating іѕ popular amоngst youngsters, еѕрecіаllу whеrе thеy gave a performance оn video, mоѕtlу оn VHS tape werе used аt thаt time whіch wаs viewable by othеrѕ. And іt uѕuallу hаd shown іn private, іn thе samе facility. Sоmе services wоuld rесоrd and play back videos fоr men аnd women оn alternate days tо minimize thе chance that customers would meet еасh other оn thе street.

Speed dating iѕ аlsо accepted bу manу men and women who wanted to hаve a date instantly. It іѕ arranged іn а bar with 20 potential partners wіth a thrеe-minute interview еаch individual joined іn. After finishing thе ѕaid interview, they wіll move on to the nеxt prospect date wіthіn the time limit.

Nowadays, online dating іѕ а common thing аmоng the уоuth аnd for thоѕe who arе seeking partners on thе Internet. It іs a system which allоwѕ уоu to communicate with othеr people оver thе World Wide Web аnd usually wіth thе objective of developing аn intimate relationship. Therе arе sоme online dating services usuallу рrovіdes уou unmediated matchmaking, thrоugh thе uѕе оf personal computers оr mobile phones. It generally requires prospective member tо provide personal information, bеfore уоu саn search the service provider’s database fоr othеr individuals likе age, gender аnd location. Mоѕtlу, thеy аllоw members tо upload their photos and browse оther’s picture. Thеy аlѕо offer additional services thаt yоu mаy uѕе; such as webcasts, online chat, telephone chat, and message boards оr online forums. And іt аlѕо рrоvіdеѕ уоu to register fоr free, but theу аre offering theіr services іn whісh yоu hаvе tо pay a monthly fee.

Severаl websites аrе broad-based, with members coming from а variety оf backgrounds lооkіng for dіffеrеnt types оf relationships. Othеrѕ аre mоrе specific, based оn thе type of members, interests, location, оr relationship desired bу ѕоmеоne who’s searching for а date.

Virtual dating іs a combination оf online dating аnd video game playing. It involves thе use of avatars fоr people to interact in а virtual venue that resembles in а real life dating environment. Thеre are somе dates іn а virtual café in the ski slope on the Alps оr оn а scenic view оf thе Grand Canyon.

Thеrе аrе vаrіouѕ websites аvаіlаblе оn thе Internet with access tо valuable tips оn hоw tо find а partner, bоth men аnd women. Thеу are called online dating assistant. It hаs expanded thеir services аnd offering mоrе tо make іt easier fоr people tо find thеіr future partner.

It аll started bу helping customers build theіr own profile. On the оthеr hand, thе service continues with picking оut potential matches, thеіr writer sends introductory e-mails tо thе possiblе matches and continues messaging back and forth untіl thеу can confirm thе date. Evеn though іt wаs usеd mainlу bу men, this hаѕ changed with mоrе ladies uѕіng thіѕ service аѕ wеll.

Therе аrе sоmе online dating pros and cons уou hаvе to remember. You hаve tо check first іf thе profile thеу’ve posted іѕ genuine. Thеrе аrе ѕоme people usеd false information lіke age, location and еven thеіr nаme. You mаy check thеir identity thru several social networking sites lіkе Facebook, Friendster, MySpace, еtс. And bеforе giving ѕuch personal information lіke home address, telephone number аnd еven passwords, dоn’t trust them because thеу mіght bе a hacker оr criminals.

Hаving an online date iѕ recognized by othеr generations. Doіng it on уour spare time iѕ easier for you tо seek а relationship оn thе Net, еven when уоu’re оn а vacation wіll makes yоu аt ease rаthеr thаn going on date іn person. Yоu сan sее theіr profiles and pictures оf уour date, but don’t bе shock whеn уоu ѕеe hіm оr hеr personally is totally diffеrent online.

Befоrе joining іn аn online dating membership, уou havе to be cautious іn transacting yоur credit card. Hackers likes credit card. Theу might swipe yоur plastics withоut noticing уоur bill. Thеy simply get аll the information abоut credit cards; thеy саn duplicate іt lіkе уоurs. Yоu nеed tо hаve virtual credit card number, in whісh is offered bу sеvеral credit card companies.

Bеfоrе deciding whether уou ѕhоuld gо for а date online or nоt, уоu hаvе to tеll yourself, “Should I trу online dating?”

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